About Susan Young

I’m a no-nonsense award-winning professional radio news reporter, PR entrepreneur, online editor and speaker with 30 years of experience. I broke into the fiercely competitive news world at the ripe age of 12. I brought the news to people (via my stingray bicycle) with an afternoon paper route in my hometown of Edison, New Jersey. In 1980, I enrolled at Quinnipiac College in Hamden, Connecticut. I was hoping to write for Rolling Stone magazine. Then I found the campus radio station. Armed with a Bachelor of Arts Degree in Mass Communication, I began my career as a broadcast news reporter, on-air anchor and news director in the New Jersey/New York media market. I’ve interviewed everyone from homeless people to presidents. I also had the privilege of being Deputy Director of NJ Governor Christie Whitman’s Office of Radio and Television and have worked as public relations director for a statewide nonprofit, The Arc of New Jersey. In 2000, I opened a media relations and PR consulting firm. I’ve won a bunch of broadcasting awards along the way and have been honored by the Edison (NJ) Chamber of Commerce as “Entrepreneur of the Year.” Also, I am a certified practitioner in Neurolinguistic Programming (NLP). My latest accomplishment: Being named one of the ‘Top 75 Badass Women on Twitter.’ On the personal side, I’ve been married (to the same man) for 28 years. We have a grown daughter and son. We live in San Antonio, Texas and get back to the Jersey shore whenever possible.

6 Keys to a Fabulous PR Pitch  

PR can be confusing but getting news coverage publicity for your business is not impossible. In fact, if you’re in business, publicity is essential to business growth and sales.    Here is a quick list of pointers to keep your writing and pitching on track. Use the tips below to build trust with reporters. Once [...]

30 Affirmations for Women Entrepreneurs Who Want Publicity

The most important communication you will ever have is the communication you have with yourself. Mental chatter dictates your mood, demeanor and daily progress. Is your self-talk serving you well in your business or is it time to change the recording? As women, we tend to be hard on ourselves. Are you ready to give [...]